Online business conferences are a very relevant and convenient way of communication. Compared to meetings in special offices or halls, they have several advantages.
Number of participants
The number of participants in an online lecture is not limited by the area of the classroom, so their number is an order of magnitude higher than in closed classrooms. If webinar listeners have access to the Internet, then the information coverage of the virtual audience increases many times over. At the same time, organizational processes are accelerated and simplified, which are difficult to avoid in stationary premises.
Thanks to technological progress, lectures can be broadcast simultaneously by different speakers from anywhere in the world. It is not difficult to guess that much more time and effort would have been spent on organizing a real international meeting.
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The webinar is open for interactive interaction of all participants. In this, it differs from the usually recorded video lecture. Users have a direct opportunity to communicate with the speaker, ask questions, chat, exchange opinions. The seminar is conducted in real-time and constant contact between the audience and the reader is ensured through webcams.
During the webinar
During the webinar, the lecturer has the opportunity to manage the conference online. Thanks to the service settings, the presenter can ignore unwanted calls and respond to priority messages. Communication with a live audience is difficult to predict. Sometimes inappropriate comments from the audience can divert the topic of the lecture in a different direction and nullify the entire presentation. Webinars exclude such situations, for which lecturers appreciate them very much.
The speaker can use another function of the service – to disable violators without unnecessary discussions and disputes.
Webinars do not require special material costs. Finances require only payment for the Internet, the purchase of a microphone, lighting, and some other accessories. In addition, a webinar service is required for online meetings. And, on the contrary, a seminar in real communication provides for catering, accommodation, delivery of participants, and many other nuances, which entails a decent amount of money.
Inviting listeners to a webinar does without special calls and invitations. Here it is carried out easily and simply – through the mailing list by e-mail.
A recorded webinar is considered an information product, so it can be evaluated as a bonus, gift, purchase, presentation, and so on.
Direct communication and analysis of the behavior of participants in an online conference help the organizers of the hearings to navigate the marketing promotion of a product or service. By the reaction of partners, you can determine the shortcomings in the speeches and work them out.
From the foregoing, it follows that a webinar is a great way to present information, show it, hear assessments, and advertise your material to a large group of users in direct communication.
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